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Marketing Leader - Advisor Segment
Location(s): Sydney, AustraliaJoin our mission
Intuit is a global technology platform that helps our customers and communities overcome their most important financial challenges. We help give over 50 million consumer, small business, and self-employed customers around the world the opportunity to prosper.
Overview
Come join the Australian Marketing Team as a leader for our Advisor segment. Play a strategic role in our dynamic team to win over the hearts and minds of Australian accountants and bookkeepers by fuelling their growth.
Working closely with the Australian Marketing Director, you and your team will oversee the development and deployment of initiatives including acquisition, client engagement and product marketing. You will work closely with peers in the marketing organization, with our local product teams as well as with the advisor segment sales leaders and their teams to ensure the successful execution of our plans.
- Co-develops and drives the execution of the 1 and 3-year marketing plan for the Australian Advisor marketing segment
- Manages a team of marketers
- Owns the business outcomes for their marketing programs and manages to the budgets for their area
- Influences and drives alignment of cross-functional teams
What you'll bring
- Bachelor's degree or certificate; English, business, and marketing majors preferred or equivalent experience
- Accounting and/or Bookkeeping background + experience in the software as a service industry is ideal
- Proven track record of successfully managing marketing teams and driving end-to-end results
- Holistic multi-year marketing experience including e.g. product marketing, CRM, In Product Discovery, Paid Search, Display, Email, Affiliates, etc
How you will lead
- Identifies big insights by synthesizing inputs from multiple data sources to unlock growth opportunities; develops business cases and plans to support
- Leverages customer insights to influence product roadmap
- Drives the creation of clear and differentiated go-to-market based on product offerings value proposition
- Creates and executes high impact, multichannel campaigns that leverage all possible channels to meet the business needs, including innovative promotions, events, analytics and learning plan in collaboration with cross functional teams and agencies
- Incorporates digital best practices end-to-end for SaaS offerings, including their use in acquisition, conversion, retention levers and advocacy
- Maintains a visible presence in relevant marketing forums, including Social Media, internal and industry groups, and networking events
- Influences across teams, consistently communicates and influences across all levels up to Executive to achieve results
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Alexandria
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"Our goal at Intuit is to solve challenging financial problems for millions of people. It’s satisfying to design awesome solutions knowing that you’re helping people around the world achieve their dreams of prosperity."
Emily
Intuit employee
"One of the things that stands about Intuit is the impact that we have on our customers. Whether it's helping them yearly with their taxes or every day with their finances, it is truly satisfying to know that we’re using our resources and knowledge to power prosperity for millions of people around the world."
Troy
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"At Intuit, we have the unique opportunity to empower millions of communities around the world by helping small business owners, individuals, and the self-employed succeed and accomplish their dreams of prosperity. There’s nothing else like it."
Natalie
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"I really felt drawn to Intuit because it's a place where I feel like I can make super meaningful impact on customers’ lives and their day-to-day. Finances are tricky and it’s emotional and stressful, and if I can help lift that burden off of someone, I feel like it’s worth it."
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Conrad
Intuit employee
"Working at Intuit is satisfying because our goal is not to get customers to spend as much time on our products. We want to make their financial lives easier whether it's filling out taxes or helping small businesses operate. It's a great combination of experimenting with new technology while also staying close to tangible problems for real people."
Alexandria
Intuit employee
"Our goal at Intuit is to solve challenging financial problems for millions of people. It’s satisfying to design awesome solutions knowing that you’re helping people around the world achieve their dreams of prosperity."
Emily
Intuit employee
"One of the things that stands about Intuit is the impact that we have on our customers. Whether it's helping them yearly with their taxes or every day with their finances, it is truly satisfying to know that we’re using our resources and knowledge to power prosperity for millions of people around the world."
Troy
Intuit employee
"At Intuit, we have the unique opportunity to empower millions of communities around the world by helping small business owners, individuals, and the self-employed succeed and accomplish their dreams of prosperity. There’s nothing else like it."
Natalie
Intuit employee
"I really felt drawn to Intuit because it's a place where I feel like I can make super meaningful impact on customers’ lives and their day-to-day. Finances are tricky and it’s emotional and stressful, and if I can help lift that burden off of someone, I feel like it’s worth it."
Emily
Intuit employee
"One of the things that stands out about Intuit is the impact that we have on our customers. Whether it's helping them yearly with their taxes or every day with their finances, it is truly satisfying to know that we’re using our resources and knowledge to power prosperity for millions of people around the world."
Heather
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Alexandria
Intuit employee
"Our goal at Intuit is to solve challenging financial problems for millions of people. It’s satisfying to design awesome solutions knowing that you’re helping people around the world achieve their dreams of prosperity."
Troy
Intuit employee
"At Intuit, we have the unique opportunity to empower millions of communities around the world by helping small business owners, individuals, and the self-employed succeed and accomplish their dreams of prosperity. There’s nothing else like it."
Jake
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Alexandria
Intuit employee
"Our goal at Intuit is to solve challenging financial problems for millions of people. It’s satisfying to design awesome solutions knowing that you’re helping people around the world achieve their dreams of prosperity."
Emily
Intuit employee
"One of the things that stands out about Intuit is the impact that we have on our customers. Whether it's helping them yearly with their taxes or every day with their finances, it is truly satisfying to know that we’re using our resources and knowledge to power prosperity for millions of people around the world."
Breaunna
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Chelsia
Intuit employee
"One of my favorite aspects of this role is that my work is helping small business owners achieve their business goals by solving complex financial problems. It's gratifying to know that the work that I'm doing directly impacts consumers and makes their lives easier so that they can focus their energy on growing their business."
Troy
Intuit employee
"At Intuit, we have the unique opportunity to empower millions of communities around the world by helping small business owners, individuals, and the self-employed succeed and accomplish their dreams of prosperity. There’s nothing else like it."
Carl
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"I know that as a product manager at Intuit, my impact matters. Our products support millions of small businesses and individuals around the globe with their finances, delivering more money and fueling the success of real people."
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