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Senior Manager, Mid-Market Sales Development @ Intuit Mailchimp

Category Sales Location Atlanta, Georgia; New York, New York Job ID 2025-70190
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Company Overview

Intuit is the global financial technology platform that powers prosperity for the people and communities we serve. With approximately 100 million customers worldwide using products such as TurboTax, Credit Karma, QuickBooks, and Mailchimp, we believe that everyone should have the opportunity to prosper. We never stop working to find new, innovative ways to make that possible.

Job Overview

Intuit Mailchimp is seeking an experienced and highly motivated Senior Manager, Mid-Market Sales Development to lead and coach our growing outbound SDR team. This is a hybrid role, based out of our Atlanta office. You will play a crucial role in building a best-in-class pre-sales organization in support of our rapid upmarket penetration. This team is focused on strategically breaking into new mid-market companies, driving pipeline, and enabling opportunities to bring the value of Mailchimp's omnichannel marketing platform to businesses looking to improve customer engagement, monetization, and retention.

Responsibilities

Strategic Pipeline Generation & Market Penetration:

  • Develop and implement innovative strategies to effectively break into and penetrate new mid-market accounts, opening opportunities to sell Mailchimp's omnichannel marketing platform.
  • Lead the creation and continuous refinement of outbound sequences and playbooks, optimizing for engagement and meeting booking effectiveness.
  • Drive the implementation of persona-based messaging and tailored value propositions to resonate with diverse mid-market customer segments.
  • Champion the adoption and effective utilization of modern sales technologies, including AI agents and other productivity tools, to amplify the SDR team's reach and efficiency.
  • Ensure the SDRs effectively collaborate with their AE partners (1 SDR : 3 AE ratio) to strategically penetrate target mid-market companies.
  • Drive the generation of new qualified sales pipeline through proactive outreach via email, phone, and social channels.
  • Verify SDRs effectively articulate the value proposition of Mailchimp's omnichannel marketing platform, including email, SMS, and transactional products.
  • Ensure leads are qualified based on established criteria and seamlessly transitioned to partnered AEs.

Team Leadership & Development:

  • Coach, monitor, and inspire 8-12 SDRs daily, providing actionable feedback to enhance performance.
  • Lead performance management and career development for team members, fostering their growth within the organization and preparing them for future roles.
  • Design and execute comprehensive talent development and career pathing programs for SDRs.
  • Energize the team around ambitious daily, weekly, and monthly goals.
  • Work closely on the ground with SDRs out of the same location, with some SDRs potentially working remotely.

Operational Excellence & Cross-Functional Collaboration:

  • Collaborate extensively with cross-functional teams across Revenue Operations, Product Marketing, Sales Readiness, etc., to build and execute strategies to scale new customer growth.
  • Work closely with Mid-Market AE Managers to identify breakthrough engagement strategies and improve overall pipeline generation.
  • Identify key gaps in the business by leveraging metrics and observation.
  • Maintain accurate and up-to-date records of all prospecting activities and lead qualifications in our CRM system.

Qualifications

  • 5+ years of experience within SaaS sales organizations, with at least 2+ years in a leadership role, preferably managing an SDR or BDR team in an outbound environment.
  • Proven track record of success in developing and implementing outbound sales strategies that result in pipeline generation and revenue growth.
  • Deep understanding of modern sales methodologies, sales technology (CRM, Sales Engagement Platforms, AI tools), and prospecting best practices.
  • Experience with building and refining outbound sequences, persona-based messaging, and sales playbooks.
  • Exceptional leadership, coaching, and talent development skills.
  • Strong analytical skills, proficient in leveraging data and metrics to drive insights and improve performance.
  • High level of business acumen and a foundational understanding of marketing concepts.
  • Exemplary interpersonal and communication skills, capable of building trust and engagement across diverse teams.
  • Strong drive for results, adaptability, and the ability to deal with ambiguity in a fast-paced environment.
  • Competitive, collaborative, and highly creative approach to problem-solving.
  • Experience with CRM (Salesforce), Sales Engagement Platform (Outreach), and prospecting tools (LinkedIn Sales Navigator, ZoomInfo).
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Intuit provides a competitive compensation package with a strong pay for performance rewards approach. The expected base pay range for this position is New York $125000 - $171000. This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing fair pay for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.

Our workspaces and technology are always evolving to support collaboration, innovation, and spark creativity. Take a sneak peek at our office in Atlanta where our Mailchimp teams are headquartered.

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