Principal Growth Strategist

Job Overview

Intuit’s Consumer Group (CG), a team serving the needs of over 40+ million US consumers to file their annual tax returns, is looking for an experienced Principal Growth Strategist for the TurboTax Growth Strategy, Core Tax team focused on managing the “Do it with Me” tax filing product and the mix of the core tax portfolio.

As a Principal, you will seek to identify and realize new growth opportunities for TurboTax within our core tax portfolio. You will partner with marketing, product & tech, finance, data science to ideate and bring your growth strategies to life. Your skill set as a growth strategist will be fully employed to define the highest-priority opportunities, as you work closely with cross functional partners to execute deep dives, business requirements, success criteria and roadmaps. This will facilitate Director and VP decisions across product, marketing, finance and data science and drive action to ultimately grow the business.

Principal Growth Strategists work as individual contributors with a high degree of autonomy and cross functional partnership, developing high-impact growth strategies and implementation plans for the TurboTax core tax business. Principals typically develop independent work plans, perform data-driven analysis and take ownership for significant portions of growth strategy development. Principals are expected to quickly take on team and relationship leadership responsibilities.

Responsibilities

It is essential that the individual selected for this position be able to establish rapport, credibility, trust, and respect throughout the organization, and be viewed as a team player. As the Growth Strategy team is viewed as a source of growth leaders within TurboTax, the individual must have exceptional leadership skills and potential.

Specific Responsibilities Include:

• Lead strategic initiatives, including development of clear action plans, identification of success metrics and targets, and management of timelines, focused on the TurboTax “Do It With Me” product
• Own mix management within the portfolio, ensuring we are meeting business performance objectives
• Leverage customer insights, competitive understanding, and data analytics to unlock growth opportunities and influence product, marketing and data science roadmaps.
• Size new opportunities and articulate actionable recommendations that drive business impact; proactively identify roadblocks and suggest alternative solutions.
• Leverage the appropriate learning strategies, including qualitative and quantitative consumer research and A/B in-market testing to roll-out experiences and creative that deliver improved business outcomes.
• Develop clear business requirement documents that translate customer insights into impactful benefits and growth initiatives.
• Collaborate closely with Product Management, Analytics, Finance, Marketing and Research teams to create and deliver seamless customer and partner experiences.
• Proactively analyze business data to generate insights and make informed decisions that drive business results.
• Represent the voice of the customer at the table and provide leadership across product, marketing, sales and other partner teams
• Facilitate joint problem-solving with mid-level and senior-level business partners
• Author and deliver high-impact presentations and plans
• Develop relationships with mid-level and senior business leaders
• Coach and mentor junior team members

Qualifications

• 8+ years within a growth related role. This could range from product marketing, growth strategy, business strategy, product management
• Business Ownership: Strong command of the business and identifying opportunities to pivot or accelerate to address revenue goals.
• Strategic and Analytical: Experience with both qualitative and quantitative customer research. Ability to quickly analyze and synthesize data from a variety of sources and distill into clear, concise recommendations for an executive audience. Proven ability to leverage data to measure business performance, inform growth opportunities and business case development.
• Self Starter: Demonstrated track record of self-motivation and willingness to proactively and independently take on leadership roles in projects, prioritize what matters, and manage multiple work streams simultaneously.
• Versatile Problem Solver: Forward-thinking leader with the ability to problem solve with ambiguity, drive data-based decisions and own outcomes, and roll up their sleeves to execute.
• Collaborator & Influencer: Strong interpersonal and influencing skills in a cross-functional, fast-moving environment. Ability to interact with colleagues of all levels in a peer-like way.
• “Test & Learn” mindset: Has a track record of innovation. Ability to translate customer insights into marketing and product activities that achieve tangible results
• Strong Communication: Has strong communication skills (written/verbal), presentation and facilitation skills
• Raises the Bar: Passion for excellence and the desire to have a significant impact on the business
• Self-Motivated: Highly self-motivated and willing to proactively take on leadership roles within project teams and the company at large
• BA/BA required or equivalent work experience, MBA preferred