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SEO Video Content Editor
Location(s): San Diego, California; Mountain View, CaliforniaCompany Overview
Intuit is the global financial technology platform that powers prosperity for the people and communities we serve. With approximately 100 million customers worldwide using products such as TurboTax, Credit Karma, QuickBooks, and Mailchimp, we believe that everyone should have the opportunity to prosper. We never stop working to find new, innovative ways to make that possible.
Job Overview
Intuit’s Consumer Group (CG), a team dedicated to serving the needs of over 20+ million US consumers as they file their annual tax returns, is looking for a Video Content Editor to join our TurboTax SEO team. This role will focus on transforming tax-related articles into engaging video content, optimizing both long-form and short-form formats to reach and resonate with common taxpayers. The Video Content Editor will report to the Senior SEO Marketing Manager based in San Diego, CA.
As a pivotal player in our content creation strategy, you will blend creativity with analytical thinking to produce informative, tax-accurate videos that drive traffic to our website. Your work will not only simplify complex tax concepts but also help scale our content efforts, ensuring we meet the evolving needs of our audience while enhancing our search visibility across multiple platforms.
This is an opportunity for a high-performing, driven self-starter who can translate our brand message into compelling visual narratives. You will be an expert in producing various styles of video, from graphics and animation driven explainers to short-form social media style content, enhancing our content strategy and driving traffic back to our website.
Responsibilities
Engaging Storyteller and Collaborative Creator
- Strong storytelling abilities in both written and visual formats, excelling at converting complex tax concepts into engaging and compelling videos that facilitate clear communication to diverse audiences.
- Ability to collaborate with cross-functional teams, including SEO, PR/Communications, Marketing Strategists to execute successful campaigns.
Digital Content Expertise
- Experience in creating and editing videos to maximize audience engagement on platforms like YouTube, TikTok, Instagram, and others, all while driving organic traffic.
- Knowledge of trends in video marketing and SEO strategies, including the integration of AI tools in the content creation process.
- A strong creative drive combined with design thinking skills and experience in producing industry-leading short videos.
- Demonstrated ability to make intricate tax topics easily understandable through the innovative use of motion graphics, infographics, and other visual tools.
- Familiarity with using AI and non-AI tools to refine content creation processes and an understanding of optimizing videos for SEO across platforms like YouTube, TikTok, Meta and Instagram.
Key Responsibilities
Content Creation & Optimization
- Build content and transform tax articles into engaging, informative videos in both long-form and short-form formats, tailored for widespread audience reach on TurboTax website and owned properties like YouTube, Meta, TikTok, and more.
- Collaborate with the SEO Content Manager and Tax Experts to ensure videos align with TurboTax brand messaging, tax accuracy, and quality standards while effectively capturing user search intent.
- Utilize AI and non-AI tools to enhance video production quality and efficiency, ensuring timely delivery aligned with our editorial calendar.
- Develop creative ideas that elevate our online presence while adhering to brand requirements.
SEO & Video Strategy Implementation
- Develop video content strategies that aim to improve our search visibility, focusing on trending topics that resonate with our target audience.
- Monitor video performance across platforms and implement continuous improvements based on analytics and viewer feedback.
Cross-Functional Collaboration
- Work closely with SEO and marketing teams to align video content with overall digital marketing objectives, ensuring cohesive messaging and effective distribution strategies.
- Partner with internal teams and external agencies to distribute video content across platforms to extend TurboTax’s expertise across the web
- Regularly participate in brainstorming sessions to contribute creative ideas and innovative approaches for content scaling.
Qualifications
- 5+ years of experience in video editing or digital content creation, particularly focused on SEO and online audience engagement.
- Proven ability to create highly engaging videos, supported by a rich portfolio showcasing diverse video types.
- Strong organizational skills to manage multiple projects with varying timelines in a fast-paced environment.
- Passion for producing educational and engaging content, with a deep understanding of user behavior and content strategy.
- Familiarity with AI tools and technologies to enhance video production and optimize content for audience engagement and reach.
- Excellent communication, collaborative project management skills, and ability to take feedback for effectively navigating complex projects with tight deadlines and multiple stakeholders.
- Hybrid Role: 2-3 days in office/week
Intuit provides a competitive compensation package with a strong pay for performance rewards approach. The expected base pay range for this position is Bay Area California $93000-126500, Southern California $93000-126000. This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing pay equity for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.
"When I encounter a technical problem, I feel driven to find a solution that is simple, human, and easy to understand."
"It’s important to always strive for improvement, even if you’re already in a good place."
"Our goal at Intuit is to solve challenging financial problems for millions of people. It’s satisfying to design awesome solutions knowing that you’re helping people around the world achieve their dreams of prosperity."
"One of the things that stands about Intuit is the impact that we have on our customers. Whether it's helping them yearly with their taxes or every day with their finances, it is truly satisfying to know that we’re using our resources and knowledge to power prosperity for millions of people around the world."
"At Intuit, we have the unique opportunity to empower millions of communities around the world by helping small business owners, individuals, and the self-employed succeed and accomplish their dreams of prosperity. There’s nothing else like it."
"I really felt drawn to Intuit because it's a place where I feel like I can make super meaningful impact on customers’ lives and their day-to-day. Finances are tricky and it’s emotional and stressful, and if I can help lift that burden off of someone, I feel like it’s worth it."
"Working at Intuit is satisfying because our goal is not to get customers to spend as much time on our products. We want to make their financial lives easier whether it's filling out taxes or helping small businesses operate. It's a great combination of experimenting with new technology while also staying close to tangible problems for real people."
"Designing at Intuit feels special because we're not just making things to make things. We're tackling real, consequential financial problems voiced by small businesses, self-employed, and individuals around the world. I'm grateful to have such a worthy and motivating mission when I go to work – powering prosperity around the world."
"Working at Intuit is satisfying because our goal is not to get customers to spend as much time on our products. We want to make their financial lives easier whether it's filling out taxes or helping small businesses operate. It's a great combination of experimenting with new technology while also staying close to tangible problems for real people."
"Our goal at Intuit is to solve challenging financial problems for millions of people. It’s satisfying to design awesome solutions knowing that you’re helping people around the world achieve their dreams of prosperity."
"One of the things that stands about Intuit is the impact that we have on our customers. Whether it's helping them yearly with their taxes or every day with their finances, it is truly satisfying to know that we’re using our resources and knowledge to power prosperity for millions of people around the world."
"At Intuit, we have the unique opportunity to empower millions of communities around the world by helping small business owners, individuals, and the self-employed succeed and accomplish their dreams of prosperity. There’s nothing else like it."
"I really felt drawn to Intuit because it's a place where I feel like I can make super meaningful impact on customers’ lives and their day-to-day. Finances are tricky and it’s emotional and stressful, and if I can help lift that burden off of someone, I feel like it’s worth it."
"One of the things that stands out about Intuit is the impact that we have on our customers. Whether it's helping them yearly with their taxes or every day with their finances, it is truly satisfying to know that we’re using our resources and knowledge to power prosperity for millions of people around the world."
"By feeding our customers' data through machine learning algorithms, we uncover valuable insights that empower millions of customers to feel more confident about their financial future."
"Our goal at Intuit is to solve challenging financial problems for millions of people. It’s satisfying to design awesome solutions knowing that you’re helping people around the world achieve their dreams of prosperity."
"At Intuit, we have the unique opportunity to empower millions of communities around the world by helping small business owners, individuals, and the self-employed succeed and accomplish their dreams of prosperity. There’s nothing else like it."
"We use the latest Native frameworks for iOS and Android to deliver a truly delightful mobile-first experience for our customers. I love that we're enabling millions of customers to improve their financial health, all under a world-class mobile experience."
"Our goal at Intuit is to solve challenging financial problems for millions of people. It’s satisfying to design awesome solutions knowing that you’re helping people around the world achieve their dreams of prosperity."
"One of the things that stands out about Intuit is the impact that we have on our customers. Whether it's helping them yearly with their taxes or every day with their finances, it is truly satisfying to know that we’re using our resources and knowledge to power prosperity for millions of people around the world."
"It's a great feeling knowing that when you push out a new feature or fix, our customers notice it and really love the work that we do! Here at Intuit, not only do we have the freedom to work with the newest technologies, but we value solving challenging financial problems for our customers above everything else."
"One of my favorite aspects of this role is that my work is helping small business owners achieve their business goals by solving complex financial problems. It's gratifying to know that the work that I'm doing directly impacts consumers and makes their lives easier so that they can focus their energy on growing their business."
"At Intuit, we have the unique opportunity to empower millions of communities around the world by helping small business owners, individuals, and the self-employed succeed and accomplish their dreams of prosperity. There’s nothing else like it."
Hear from our employees
Conrad De Peuter
Senior Data Scientist - Machine Learning Futures Group
Conrad leverages tools like natural language processing and machine learning to help tax analysts and small business owners use TurboTax and QuickBooks more efficiently. For Conrad, Intuit is a great place to learn, grow, and take full ownership of your career path.
Award-winning culture, best-in-class benefits
Culture and values
Intuit's company culture is rooted in our core values, which promote an innovative and inclusive environment where diverse perspectives and new ideas are celebrated.
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People who give their best deserve the best in return. We offer rewards that include everything you’d expect, and even more that you wouldn’t. Enjoy the best in class perks and benefits at Intuit.
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