Hybrid work at Intuit: blending the best of in-person collaboration and the flexibility of virtual work. Learn more.

Marketing Operations Manager

Category Marketing Location Mountain View, California; San Diego, California Job ID 2024-66826

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Company Overview

Intuit is the global financial technology platform that powers prosperity for the people and communities we serve. With approximately 100 million customers worldwide using products such as TurboTax, Credit Karma, QuickBooks, and Mailchimp, we believe that everyone should have the opportunity to prosper. We never stop working to find new, innovative ways to make that possible.

Job Overview

We are seeking a Marketing Operations Manager to oversee in-product messages related to our marketing programs. The ideal candidate will be responsible for developing and managing end-to-end processes for creating and executing campaigns, analyzing and optimizing performance data, and working collaboratively with cross-functional teams to achieve marketing goals.

Responsibilities

As the Marketing Operations Manager, your primary responsibilities will include but not limited to:

Develop and execute end-to-end marketing operation processes, including lead management, campaign strategies, and reporting.
Ensure cross-functional alignment across marketing, sales, and customer success teams.
Oversee the development and implementation of marketing automation systems, including managing and integrations of marketing technologies.
Measure and analyze campaign performance data, using data-driven insights to provide recommendations for optimization.
Evaluate, implement, and maintain marketing technology systems
Streamline operations workflows and create process efficiencies across all marketing functions.
Develop and execute best practices in campaign and management.
Collaborate with the partner teams to ensure the efficient use of marketing resources.
Identify areas of opportunity for innovation in marketing and process optimization, driving changes in accordance with relevant stakeholders.

Qualifications

Bachelor’s degree in Marketing, Business or a related field. Equivalent experience will be considered.
Proven experience in a marketing operations role, ideally in a B2B environment.
Experience working within a marketing automation platform.
Strong project management skills, with an ability to manage multiple projects at once.
Experience with customer data platforms, Jira, digital asset management and Adobe is a plus.
Excellent written and verbal communication skills, with an ability to present data-driven recommendations and insights.
Strong communicator, ability to mentor new members to the team, ability to work well across teams and various levels, highly organized & detail oriented with the ability to see the big picture, team player, always curious, comfortable in the unknown
Quality control mindset. Ability to identify issues and troubleshoot root causes and communicate risks to leaders. Ability to provide solutions to solve problems.
Ability to adapt to changing business needs and reprioritize objectives as needed.
Hybrid role with 3 days required in an Intuit office, with the potential for this to increase to 4/ 5 days in the future.

If you feel you are well-suited for this role, we look forward to receiving your application.

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Intuit provides a competitive compensation package with a strong pay for performance rewards approach. The expected base pay range for this position is Bay Area California $93500-126500, Southern California $93000-126000. This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing pay equity for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.