Marketing Manager 2, Web Operations (TurboTax)

Category Marketing Location San Diego, California; Mountain View, California Job ID 2024-56159

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Company Overview

Intuit is the global financial technology platform that powers prosperity for the people and communities we serve. With approximately 100 million customers worldwide using products such as TurboTax, Credit Karma, QuickBooks, and Mailchimp, we believe that everyone should have the opportunity to prosper. We never stop working to find new, innovative ways to make that possible.

Job Overview

Join a world-class marketing team as Marketing Manager 2, Web Operations in the Consumer Group business unit. TurboTax serves over 48M consumers and businesses with a full range of tax solutions from Do-It-Yourself to Full-Service. As TurboTax continues to expand our offerings to deliver our vision of “Getting Taxes Done for Everyone,” this pivotal manager role is a subject matter expert to lead operational excellence, focusing on delivery with the team building/executing complex web experiences for our web properties.

The ideal candidate has experience managing front end developers and content management web authors who build web pages using a CMS and strives in a high-pace environment with established quality governance. This role sits in the Consumer Group’s marketing operations team and requires a strong working partnership with Marketing Strategy, Product Managers, Analytics, Design and Development teams to bring these web experiences to life.

Responsibilities

Manage team that publishes, experiments and personalizes web experiences working across various system platforms
Responsible for executing go-to-market web experiences using content management (such as WordPress, Adobe, Stackbit), personalization and experimentation platforms (such as Optimizely)
Responsible for tracks of the content lifecycle in-product, including upsells, customer notifications, etc. from management to retirement, scoping requirements to new product experiences
Troubleshoot and resolve issues, support web operations peers in problem solving, validation of authoring and experimentation execution with quality
Collaborate with XD resources to improve design and production lifecycle process
Develop and execute processes to improve content quality, maintainability, and usability making sure both template driven pages and associated test experiences are compliant and accessible
Identify and problem-solve roadblocks and functional requirements to successful task completion, including liaising with the technical product development team and quality assurance completion
Vet requirements from marketing strategy, product managers, and other key stakeholders to accurately size project requests
Comfortable managing multiple competing priorities in a deadline-sensitive environment to ensure that all work is completed according to department standards.

Qualifications

5+ years of experience in Content Management, Web Marketing and/or Marketing Operations with browser-based application testing and debugging
Skilled in CSS, HTML and JavaScript and creating UI experiences from Figma
Expert in JIRA as an administrator and familiar with Smartsheets
Deep expertise and knowledge of Agile software development methodology
Excellent communication skills, confident with management and able to clearly articulate thoughts and recommendations with attention to detail
Experienced with multiple channels including Paid Search, SEO, and Mobile platforms including web properties and other factors that impact web conversions

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Intuit provides a competitive compensation package with a strong pay for performance rewards approach. The expected base pay range for this position is Bay Area California $170000-230000, Southern California $150500-203500. This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits). Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing pay equity for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.